
Purposeful Communications
A strategic brand and communications consultancy with Canadian roots and a global reach. We help you stand out from the crowd. We define what you do differently, clarify your voice, and tell your brand story. Simply and effectively.
About
Principal and Founder Kate Chandler is an award-winning communications leader who has worked with top-tier educational institutions, government entities, and private sector clients in Canada, the Middle East, and beyond. She is passionate about building great brands, shaping compelling narratives, and helping individuals and organizations tell their stories clearly and purposefully. Kate takes a bold, strategic approach to brand and communications and has the track record to prove it. Kate is currently based on Vancouver Island, Canada, where she lives with her husband and dogs.
We help organizations clarify their brand platforms, develop clear communications strategies that drive results, and offer guidance on the most challenging reputational issues. We respectfully acknowledge that we offer these services on the traditional and unceded territory of the Quw’utsun peoples and are honoured to live, work, and learn here.
When you’re ready to bring your brand to life – or to take it to the next level – our team can define your brand positioning, voice, story, and visuals for a powerful brand platform. Our process is collaborative and immersive. Our team of strategic and creative thinkers, communicators, and designers is focused on understanding what makes you stand out and bringing that to life in a bold and distinctive brand platform that is uniquely you. We seek to understand your competitive landscape, your audience (and their motivations, mindsets, and goals), along with your strengths and value proposition. All of this helps us to identify and define the essence of your brand.
Clear communications help you stand out. First, we build your content strategy so that you have a clear content map that outlines your channels, roles, and goals. Then, we create great content to connect with your audiences. From developing an inspiring internal newsletter, generating clear, sharp web copy, and telling your story with impact, we can support you with:
- Internal and external newsletters
- Email campaigns
- Website and social content
- Blogs and storytelling
- Executive messages and speech writing
- Media materials
Are you ready for a crisis? It’s not a matter of if. It’s a matter of when. From preparation and planning to responding in the moment, we help you navigate uncertainty with transparency, accuracy, and speed. We offer strategic advice and support to help you and your organization prepare, respond, and recover from an unexpected situation. We prepare you to lead during a crisis to maintain your trust and credibility within your community.
- Strategic crisis communications preparation and planning
- Social media response guidelines
- Key message development
- Media training and preparation
- Media relations and coordination
We audit your existing messaging, communications structures, and processes from start to finish. Our research is designed to identify what is working and what needs work to provide you and your in-house team with a clear, measurable communications strategy. We call it a roadmap.
Our communications roadmap is designed to guide your in-house team to success. We outline your objectives, who you are talking to, and what you are saying to them, and strategize the actions that will move you toward your goals. As we work together to implement it, we measure the results to make sure you’re successful.
We work with leaders to define your authentic personal brand, identify and prepare you for targeted engagement opportunities, and position you as an expert in your field. We work together to generate increased visibility and build influence and reputation. Our one-on-one and executive team workshops sharpen your communications skills and enable you to find and project your unique leadership presence.
Through coaching, workshops, and training sessions designed for your needs, we work with high performing teams to build your capabilities. We prepare, enhance, and build your skills in areas such as crisis communications, media relations, and becoming a more confident communicator.
Our workshops prepare leadership teams, communicators, and others with tools, techniques, and takeaways to prepare for and manage unexpected scenarios, engage confidently with media, and inspire and motivate audiences.
Chandler Communications provides our firm with strategic communications support, including preparation for media interviews. From the outset, her communications experience and proficiency with media was abundantly clear. She provides practical real-world advice and helps us to put it into practice. Working with Kate, I feel totally prepared to engage with the media and deliver my message. ”
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Discover how Chandler Communications can support you. Complete the form below to get in touch and learn more about what we offer.