Purposeful Communications

A full-service communications firm with Canadian roots and global reach. We create bold communications strategies to spark conversation, inspire trust, and make a lasting impression.

About

Based on Vancouver Island, Canada, Chandler Communications was founded in 2020 by award-winning communications leader Kate Chandler. Our team of trusted advisors, strategists, and designers work across the globe to help top-tier educational institutions, businesses, and organizations clarify their messages, solve challenges, and amplify their stories. This is where clarity fuels brand growth.

What we do

Whether it’s crisis communications planning, media strategy, or developing award-winning creative campaigns, we help you build the roadmap to achieve your goals and then work with you to execute and measure it.

Brand Strategy

When you’re ready to bring your brand to life—or to take it to the next level—we’ll work with you to define your brand positioning, voice, story, and visuals for a powerful brand platform.

We explore your competitive landscape, understand who your audience is and how they get their information, and what makes you stand out. Our team builds understanding of your brand essence to bring to life a bold and distinctive brand that is uniquely you.

Content Development

Great storytelling sets you apart. First, we build your content strategy so that you have a playbook that guides everything you say and do. Then, we create clear, compelling content to connect with your audiences. This might include:

  • Awe-inspiring internal and external newsletters
  • Email campaigns designed to build loyalty
  • Clear, compelling website and social content
  • Blogs and storytelling
  • Executive messages and speech writing
  • Media materials
Crisis Communications and Issues Management

Are you ready for a crisis? It’s not a matter of if. It’s a matter of when. From preparation and planning to responding in the moment, we help you navigate uncertainty with transparency, accuracy, and speed. We offer strategic advice and support you and your organization prepare, respond, and recover from an unexpected situation. We equip you to lead during a crisis and maintain your trust and credibility within your community.

  • Strategic crisis communications preparation and planning
  • Social media response guidelines
  • Key message development
  • Media training and preparation
  • Media relations and coordination
Communications Audits and Strategy

We audit your existing messaging, marketing and communications materials, structures, and processes from start to finish. Our research will identify what is working and where the gaps are to inform a clear, measurable strategy.

Our communications and marketing strategies is your roadmap. We outline your objectives, who you are talking to, and what you are saying to them, and strategize the actions that will move you toward your goals. As we work together to implement it, we measure the results to make sure you’re successful.

Executive Positioning and Thought Leadership

We define your authentic executive presence and prepare you for targeted engagement opportunities to position you as an expert in your field. We work together to build influence and elevate your visibility. Our one-on-one and executive team workshops sharpen your communications skills and enable you to find and project your unique leadership presence.

Workshops and Training

We work with high performing teams to build your capabilities through coaching, workshops, and training designed for your unique needs. We hone your skills in crisis communications, media relations, becoming a more confident public speaker, and more.

Our workshops give you the tools and techniques to prepare for and manage unexpected situations, engage confidently with media, and inspire and motivate audiences.

I had the opportunity to partner with Kate on arguably two of the most significant projects of my career, projects weighed by lofty expectations. It needed complex, integrated ideas to be shared simply and attractively. To say I was thrilled with the outcome would be an understatement and I remain clear about the debt of gratitude I owe her for the excellent work she produced.”
Head of School, St. George's School
News and Resources

Tips, information, and news from our communications experts.

Communications audit
How to Conduct a Successful Communications Audit
In today’s fast-changing landscape, staying ahead in your marketing and communications...
Photo to accompany media training post.
Media Training for School Leaders and Boards
In today’s complex and fast-moving media environment, effective communication is paramount...
Empty classroom, crisis communications in schools
The Independent School Leaders’ Guide to Crisis Communications
Crises arrive unannounced, disrupt operations, and—if mishandled—can seriously damage a school’s...
Strategic Communications Planning for Independent Schools: Why You Need a Roadmap
In the rapidly evolving education landscape, independent schools face increasing pressure...
Are You Ready for a Crisis?
Are you Ready? Crisis Preparedness and Effective Communication for Educational Leaders 
In an era characterized by systemic social injustice, climate change, soaring...
ChatGPT and Me: How Can We Use AI to Work Smarter?
Are AI tools like ChatGPT and Dall-E-2 the future of creative...
Six Steps to Build a Powerful Marketing Strategy
Winging it is not a strategy. A well-developed marketing and communications...
Is your brand aligned to your purpose and values
What is Your Brand Purpose?
Aligning your brand with your organization’s purpose can build connection and...
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